Marketing a boutique hotel can feel challenging. On one hand, you know you need to show up online consistently to attract the right clients. On the other, it can be hard to figure out what type of content you need to be posting — especially on blogs. A lot of independent inns and small-scale hotels…
I’ve been in the travel writing industry for nearly 10 years, but I’ve been a huge fan of historic hotels and inns for much longer than that. As a former history teacher with a degree in anthropology, I love being able to stay in historic properties while learning about the local area. With all my…
Is it a good idea to have a blog? Do you need a hotel blog? Whether you’re operating a historic B&B that’s been running for centuries or you’re just getting started with a three-room inn, the answer is the same. Yes! You absolutely need a hotel blog no matter where you are in the hotel…
Like many things in life, knowing how to create a website for your business for free can feel like a catch-22. You want to start an online business so you can make money. However, most of the advice you’ll find online tells you you’ll need to spend a couple hundred dollars to get your own…